Who made the Pantone chip?

“God created the world in seven days, and on the eighth day, he called Pantone to put color into it.” Lawrence Herbert

Many of us use the Pantone colour system pretty much everyday, but do any of you know it's origins - who created it, how and why?

No? Neither did I until today when I read this great little article in The NY Times.

Via the lovely @MaraidDesign on Twitter.